Consultant, investor, author and international speaker specializing in the area of non-food franchising, @Jon_Ostenson shares his thoughts about getting into franchising on the latest podcast episode of Brilliant Thoughts with Tristan Ahumada. He says, "Some franchisers want to stick with the industry they are familiar with. On the other hand, some franchisers want to make diverse expansions into different industries.” Which approach do you think is right for you? Whether you're an aspiring fran