When it comes to uploading product details to your site, it’s easy to simply copy and paste the manufacturer’s description to a page and hit publish. While making a habit of this will no doubt save ...
How seductive are your product descriptions? Does your product copy entice readers to click buy or try? Or do you simply describe your product and tell web visitors what it does? The secret to writing ...
DALLAS--(BUSINESS WIRE)--Voyager Sopris Learning, part of Lexia, a Cambium Learning Group brand, announced the newest editions of Sound Partners, a research-based tutoring program to enhance early ...
Copywriting is one of the most effective methods of marketing. However, it's not as simple as putting words on a sheet and hoping it captures a reader's interest. Copywriting requires a skilled ...
Commentary: By facing AI head-on, my students and I can work on the real point of writing, which is to help you think. Meet industry creators, contributors, and thought leaders who have paired with ...
I recently gave an online workshop to doctoral students about strategies for keeping up with a writing schedule during the COVID-19 pandemic. The workshop covered strategies for maintaining a regular ...